Week 1 Musings

I feel like I learned a ton of new information this week via the videos and reading presented for Marketing 595: Internet and Interactive Marketing. I've heard essentially every term presented, but never analyzed and dissected in such great detail. It was definitely interesting and set the tone for the quarter!

I think a few things really resonated with me:

There is nothing new under the sun. In some shape or form it has been done before. Including social media. From the telegraph to cassette tapes, these mediums have, at some point in history, acted as social media. I think viewing social media through this lens is important. Popular media has a tendency to villanize social media, but it truly is just a medium for the same human interaction that has been occurring since the cave man. 

I loved the FUN REACT assessment of social media. So much of the content rang true. In my experience, social media really is a great tool for facilitation. In my work, we use this approach on a daily basis. I am regularly sharing and presenting research our audience is interested in, but might not have an opportunity to seek out due to time constraints. So, much of the content is presented and our audience comments and interacts. We may follow up with additional resources or links, but in the end, we have provided a space for like-minded individuals to gather and discuss. 

Al Gore didn't invent the Internet. No, really, he didn’t. I thoroughly enjoyed the high level overview of the advent of the Internet and the World Wide Web. I found the lack of profit gained by Tim Berners-Lee as the inventor of the World Wide Web to be really fascinating. A tool so many of us use on a daily basis brought the inventor very little fame or wealth- a stark contrast to the Mark Zuckerbergs of the world.

Just for fun, Al Gore and his internet "proclamation."